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in Business

The Top Three Reasons Why Your Brand Should Switch to Beer Canning Today

Most people love a cold brew at the end of a long day, and what could be better than a beer or two while watching one’s favourite sports game? The truth of the matter is, a lot of people love beer, and with this love comes a new enthusiasm for craft beer as well. Craft beer has hit the industry in a big way, and if you are involved in craft beer brewing and would like to expand your reach, then one of the best things you can do is go into beer canning. Beer canning is an investment for sure, but it’s an investment guaranteed to pay off. But why else should you invest your hard-earned resources in beer canning for your brand? Here are the top three reasons why you should switch to beer canning today.

1. Cost of canning equipment

While canning equipment can be an expensive and it is often more expensive than bottling equipment, a lot of craft beer brewers are seeing that the investment is worthwhile. Why? Simply because the cost of beer canning equipment – the cost of a standard beer can seamer, for example – pays for itself in the end. One reason for this is that with canning lines, you don’t have to pay so much for manual labour. You don’t need as many canning line operators as you do with a bottling line, so you will save on manual labour costs and expenses. Plus, if you feel like expanding in the future, it is easier to upgrade your existing beer can seaming machine than bottling equipment because canning equipment is already designed for upgrades.

2. Cost of storage and distribution

Another reason why it is more advantageous to switch to beer canning is the cost of storage as well as distribution. Let’s admit – space is precious, especially if you are producing a greater quantity of your product. It follows that you want a storage solution that is efficient and practical and doesn’t cost too much. Beer cans take up much less space than beer bottles, and another prime advantage of cans is that you can stack them on top of each other. You may be able to stack beer bottles, but you also need boxes and cases, which come as an additional expense.

Now let’s talk about distribution. Of course, you want to ship your product to your customers across the UK, perhaps even to other countries – and with beer cans, you can distribute your product more efficiently and with less cost. Cans are lighter than bottles, and you can ship more cans in one go than bottles. In addition to this, with cans, you don’t have to deal with the added pressure of breakage.

3. Beer quality and integrity

Lastly, consider beer quality and integrity. The taste of your beer is paramount to your product’s success, and you don’t want your product to be contaminated in any way. If your beer is in cans, the cans can adequately protect your beer from oxygen and light. Oxygen can be particularly damaging to beer, but since the canning process involves the injection of carbon dioxide into the can prior to it being sealed, this can drastically reduce the level of oxygen in the can and can minimise any effect on taste.

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